Please join us for an overview on robust, proven, and cost effective marketing which is led by Christine Morse. Christine believes in the power of story telling and will share the best practices and tools which set her clients as the leaders within their industry.
During this program, you will learn:
which of the free marketing tools are most effective and how to point people towards your sales funnel,
how to create an engaging editorial calendar which cuts down on your time spent on marketing each day,
how to utilize organic SEO marketing instead of paying per click
Christine has over 20 years of experience in marketing, team leadership, client relations and sales with companies such as Herman Miller, Amway International, Spectrum Health, Avid Marketing, and Disability Advocates of Kent County.
She formed Avid Marketing Alliance which is focused on helping organizations to understand the true meaning behind accessibility while creating robust and successful marketing programs. Coaching organizations on how to prevent litigation is important and when the client embraces diversity and inclusion for social justice, it proves the work even more important.
Christine excels at providing strategic counsel in marketing, researching the clients’ company and competitors to determine which tactics will work best to grow their business.
She also donates her time and energy towards many local non-profit organizations which contribute to the sustainability of this community. Some of these organizations AWE (Alliance for Women Entrepreneur), Guiding Light Mission, Women and Girls Lead (WGVU), USGBC (US Green Building Counsel), WMSBF (W MI Sustainable Business Forum) and several others.