BEST PRACTICES TO LEGALLY MAINTAIN AN ONLINE BUSINESS PRESENCE
Technology has allowed small businesses to reach customers around the globe but it has also brought with it a mixture of legal issues ranging in areas like intellectual property, free speech, privacy, contracts and torts. In an effort to keep her clients out of court and out of conflict, Rose Coonen will talk about proactive steps that can be taken to help navigate the unchartered legal waters of having an online business presence. You will learn best practices for:
- Protecting your name and intellectual property;
- Limiting exposure to tort risks, such as trademark and copyright infringement, defamation, harassment and invasion of privacy; and
- Managing employees in the online world.
Following some simple best practices and incorporating them into core business systems can drastically reduce the risk of costly litigation.